Apple Allows European Music Streaming Apps to Link to Direct Purchases

Friday, 5 April 2024, 21:56

Apple's recent decision to permit music streaming apps in Europe to directly link to their own websites for purchases marks a significant shift in the company's previous restrictive policies. This move opens up opportunities for app developers and enhances consumer choice, potentially impacting the app economy in the region.
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Apple Allows European Music Streaming Apps to Link to Direct Purchases

Apple's New Policy on Music Streaming Links

Apple has announced a change in policy that will allow music streaming apps in Europe to directly link to their own websites for purchases. This decision comes in response to regulatory pressure and criticism over Apple's control of in-app purchases.

Impact on Developers and Consumers

  • Developers: This new policy creates opportunities for app developers to better monetize their services outside of Apple's ecosystem.
  • Consumers: The direct linking may result in more competitive pricing and subscription options for users.

This shift in policy is a significant development in the ongoing debate over app store practices and could lead to further changes in the industry.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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