Breaking News: Inside Stellantis NV's Strategies for Ram Trucks Revival
Friday, 27 June 2025, 12:00
Breaking News: Stellantis NV's Truck Revival Strategies
Breaking news: Stellantis NV is taking bold steps to revive its Ram Trucks brand. CEO Tim Kuniskis is implementing a comprehensive turnaround plan incorporating unique elements to regain market share.
Key Aspects of the Plan
- Hemi V-8 Engines: A significant return to this classic powerhouse that enthusiasts love.
- Innovative Marketing: Plans include eye-catching promotions like mechanical bulls to engage customers.
- Market Re-establishment: Combining tradition with innovation aims to attract a wider audience.
- Sales Recovery: Focused efforts to reverse the years of declining sales performance.
This multifaceted approach looks to not just recover lost ground but to set a new precedent for the future of Ram Trucks.
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