Hong Kong Trademark Challenges: DeepSeek and the Rise of Imitators

Wednesday, 26 February 2025, 11:00

Hong Kong trademark challenges escalate as DeepSeek confronts a surge in knock-off applications. Chinese authorities have intervened to protect the legitimate brand.
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Hong Kong Trademark Challenges: DeepSeek and the Rise of Imitators

Hong Kong Trademark Challenges for DeepSeek

In recent developments, Chinese authorities are taking action against the rising number of trademark applications for the name DeepSeek, mainly arising from Hong Kong. As the Hong Kong Tenyan Business Secretary continues to facilitate the registration of these unauthorized corporations, the situation has become increasingly concerning for the legitimate DeepSeek tech company.

Government Intervention

The National Intellectual Property Administration of China recently disclosed that it rejected 63 trademark applications associated with the name DeepSeek. These applications were identified as attempts by various entities to illicitly capitalize on the popularity of the legitimate brand.

New Entrants in Hong Kong

  • A new company under the name Deepseek Limited has been registered with a mere capital investment.
  • Another entity, Deep Search Hong Kong Technology Company Limited, was established without any known association to the original company.

Both firms share the same address in the bustling district of Mong Kok, registered with a secretary firm. DeepSeek has not yet provided any comments regarding the ongoing trademark issues.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

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