Dine Brands Global and Sweetgreen Inc Join the Protein Frenzy

Tuesday, 12 August 2025, 18:01

Dine Brands Global and Sweetgreen Inc are among the restaurants leveraging consumer interest in protein-packed options. This trend is reshaping the menu landscape, with major players like Starbucks Corp and Chipotle Mexican Grill Inc innovating their offerings. As health consciousness rises, dining establishments are adapting to meet evolving customer demands.

Cnbc — Dine Brands Global and Sweetgreen Inc Join the Protein Frenzy

The Rise of Protein in Restaurants

As consumer preferences shift, Dine Brands Global and Sweetgreen Inc are stepping up their game. The protein trend is resonating across the industry, prompting restaurants to enhance their menus. Starbucks Corp is not just increasing offerings; it’s redefining meal expectations to attract health-conscious diners.

Innovative Menu Additions

Starbucks Corp: Expanding protein-packed beverages
Chipotle Mexican Grill Inc: Highlighting nutritional profiles in ads
Dutch Bros Inc: Introducing new smoothie options
First Watch Restaurant Group Inc: Emphasizing breakfast protein
Chick-fil-A: Promoting existing protein-rich items

Market Implications

The impact of this protein focus is significant, with sales potentially altering the competitive landscape in the retail industry. Consumer demand for health-oriented choices is leading to fierce competition among restaurants.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.