Accenture Acquires The Lumery to Enhance Creative Group

Monday, 4 March 2024, 06:57

Accenture has made a strategic move by acquiring The Lumery, a marketing technology consultancy in Melbourne. This acquisition aims to bolster Accenture's creative resources and provide enhanced customer experiences. The integration of The Lumery into Accenture's creative group, Accenture Song, signifies a significant step towards innovation and growth in the marketing technology sector.
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Accenture Acquires The Lumery to Enhance Creative Group

Accenture Acquires The Lumery: A New Chapter in Marketing Technology

Accenture's recent acquisition of The Lumery, a renowned marketing technology consultancy based in Melbourne, has stirred the industry with high expectations.

Key Enhancements:

  • Strategic Move: Acquisition to elevate resources and creative capabilities.
  • Customer Experience Focus: Aim to improve customer engagement and satisfaction.
  • Growth Initiatives: Integration into Accenture Song for enhanced services and innovation.

Overall, the acquisition of The Lumery by Accenture is poised to set new standards in the marketing technology landscape, ushering in a wave of creativity and customer-centric solutions.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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