IRD: Understanding What New Zealand's Influencers Really Earn

Thursday, 29 August 2024, 17:20

IRD reveals what New Zealand's influencers really earn. This exploration covers the financial landscape of influencers in the current affairs and public radio sectors, backed by data and analyses from RNZ.
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IRD: Understanding What New Zealand's Influencers Really Earn

IRD Analysis of Influencer Earnings

In a recent examination, it was revealed that New Zealand's influencers have varying income levels, significantly influenced by their audience reach and engagement with brands.

The Financial Breakdown of Influencer Earnings

  • High Earners: Many top influencers can earn in the six figures.
  • Mid-Tier Influencers: Generally earn between thousands to tens of thousands.
  • Starting Influencers: Often struggle to earn a sustainable income.

How IRD Is Impacting Influencer Taxes

The IRD plays a crucial role in how influencers manage their finances, with guidelines that affect their tax responsibilities and operations.

For comprehensive insights, visit RNZ's dedicated analysis on this subject.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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